Project Synopsis

Dr. David Duckworth is a leading Sydney-based Orthopaedic Surgeon, requiring an online platform to help deliver his education material to a wider audience and increase traffic to his brand in a competitive market. This site needed to communicate Dr. Duckworth’s extensive experience and deliver industry-leading educational and user-friendly content, whilst retaining a friendly and approachable user experience and a user-journey which funneled potential clients into a call-to-action.

Key Accomplishments

Anxious To Matter managed the project from initial discovery and logo design through to wire-framing, website design, website development & a supporting end-to-end digital marketing strategy. Built in the latest technology to positively impact search engine optimisation presence and overall user experience, the Dr. Duckworth solution has greatly increased lead captures and traffic conversion, and provides a user-friendly experience and ease of use across all devices – all whilst delivering a wealth of education through blogs, case studies, videos, detailed research papers and more.


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