Project Synopsis

My Workforce is a new innovation for the recruitment and HR industry, offering a unique HR / Risk partnering model and the most comprehensive range of Employer Services in Australia. The My Workforce solution needed to be information rich yet user-friendly, establishing My Workforce as an industry leader. This is achieved by delivering targeted educational materials via a comprehensive blogging platform; driving repeat traffic and funnelling potential clients in to a clear call-to-action, resulting in higher lead capture and conversion.

Key Accomplishments

Cloud Gurus provided every aspect of the cloud solution for this project, from initial brand strategy & planning, logo design and development, to wire-framing, responsive design and development, videography, content strategy and more. The My Workforce site is built utilising the latest HTML5 technologies, and is fully responsive on all devices. Operating as a lead-generation tool, it funnels traffic through to a clear call to action, creating high volumes of repeat traffic, and successfully converting potential leads in to sales.


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40-42 Boundary St, South Melbourne VIC 3205

Phone: 1300 780 471

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40-42 Boundary St,
South Melbourne VIC 3205

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